Nokia 3310 rebooted, but rooted for Australia

Nokia 3310 reboot graffiti background

Way back in the Dumbphoneozoic era, in the year 2000, there lived a fabled phone, the big-selling, long-lasting, and tough Nokia 3310. Today at the 2017 Mobile World Congress, new Nokia phone licensees HMD Global announced it is making a rebooted version of the 3310.

But don’t get too excited nostalgists and hipsters, as is the rebooted Nokia 3310 is not for Australian shores. Why? The new 3310 is a 2G phone, and what with Telstra having switched off its 2G network at the end of last year, and other telcos soon to go down that same road, the new Nokia 3310 will be less a phone than it is a rather expensive way to revisit playing its also iconic and rebooted game of Snake.

The new 3310 has the following (mostly retro) features:

  • 2 MP camera with LED flash
  • Headphone jack for your tunes
  • 2.4” curved window
  • Available as both single SIM and dual SIM variants
  • New user interface that is a nod to the old 3310 UI
  • Removable 1200 mAh battery, providing up to 22 hours talk time on a full battery charge
  • FM radio and MP3 player
  • 16 MB storage plus a MicroSD card slot with support up to 32 GB

It will be available in four colours — Warm Red and Yellow, with a gloss finish, and Dark Blue and Grey, that will have a matte finish.

Nokia 3310 reboot colour range

Juho Sarvikas, Chief Product Officer of HMD Global, said:

“Nokia phones stir real emotions; people know them for their beautiful design and craftsmanship, together with a built-to-last quality that you can rely on. For the Nokia 3310 we just couldn’t resist. We wanted to reward loyal Nokia phone fans and make a statement that rich heritage, innovation and modern design can go hand-in-hand. Fundamentally, it is about making sure that right across our portfolio we are delivering this pure Nokia experience.”

While the rebooted 3310 grabs the attention, Nokia also announced four new Android smartphones — the Nokia 6, Nokia 6 Limited Edition Black, Nokia 3, and Nokia 5.