More and more these days brands are running promotions in which a number of the general public act as reviewers, or brand ambassadors. This week Olympus announced just such a promotion, with 20 of its PEN E-PL3 Micro Four Thirds digital cameras on offer in the ‘Anything But Ordinary’ promotion.
How do you win the chance to pick up an Olympus PEN E-PL3 and take part in the promotion? You’ll need to submit three examples of your personal photography, and fill out a short questionnaire, via the Olympus Facebook page.
“Not everyone who loves photography wants to be a professional photographer. We’re searching for savvy amateur photographers; real people who all have a different view point on what real photography means to them,” said Kristie Radtke, Product Manager, PEN and DSLR at Olympus Australia.
“Olympus’ Anything But Ordinary campaign is set to celebrate the unexpected, the out of the ordinary and the absolutely unpredictable. We are calling on everyday Australians to give us their take on ‘Anything But Ordinary’. In return, Olympus will provide them with their very own PEN E-PL3 camera to test drive and the opportunity to showcase their very best photographs in Olympus’ next advertising campaign.”
The promotion begins on Friday 26 August, with submission open until Thursday 8 September. The 20 lucky participants will be informed of their participation by Wednesday 14 September, and will receive their Olympus PEN E-PL3 and ‘Anything But Ordinary’ brief shortly after that date.